UIQ opens Maga Pop-Up in Collaboration with Shinsegae
2024.04.26 193UIQ opens Maga Pop-Up in Collaboration with Shinsegae
Genome & Company's renowned cosmetics brand, UIQ (www.theuiq.com), is set to unveil a mega pop-up store in April in partnership with Shinsegae, marking a significant milestone for the third anniversary of the brand.
The pop-up store, designed under the theme of "UIQ UNIVERSE," offers customers an immersive experience of UIQ's innovative microbiome ingredients and popular products.
The duty-free pop-up will be housed at the Iconic Zone on the 10th floor of Shinsegae’s headquarters, featuring a dedicated photo wall and brand experience zone from April 28th to 30th at Sky Park on the 1st and 11th floors.
Exciting programs welcome visitors to the pop-up store, including product experiences, the launch of exclusive products, a fan signing event, and a beauty talk show featuring UIQ's exclusive model, RIIZE. Attendees will have the opportunity to explore UIQ's flagship products like the Biome Vita C line, Biome Remedy Tone-Up Sunscreen (Purple), and Biome Remedy Perfect Powdery Sun Stick, along with inner beauty brand U Eat UIQ. Influential figures including renowned YouTuber Sobiyojung, HEESO and Swan_ Man’s Beauty will grace the event, adding to the excitement.
To celebrate the grand opening, limited edition products and various events are prepared.
A fan signing event and beauty talk show with RIIZE, the rookie group will mark UIQ's third anniversary and the pop-up store's inauguration. Prominent advertisements featuring RIIZE will adorn the exterior wall and media facade of Shinsegae's headquarters. Additionally, a life-sized Lighthouse and a photo wall will be erected on the first floor, offering attendees a memorable experience.
Duty-free exclusive products and travel kits, along with exclusive RIIZE photo card packs, will be showcased during the pop-up. UIQ’s dedicated pop-up store event page will be launched on April 23rd, offering details of the pop-up space, and event updates through the official website.
According to the UIQ’s representatives, "We are thrilled to launch our first pop-up store in Korea as a gesture of gratitude for the overwhelming support received by UIQ. Partnering with Shinsegae, a stalwart in the industry, underscores our commitment to becoming the premier microbiome cosmetics brand through offline and international expansion."
“This UIQ pop-up is attracting attention as the largest super-large brand event since COVID-19,” said representative from Shinsegae Duty-Free. “We are committed to discovering and supporting innovative brands like UIQ through the sale of their exclusive duty-free products.”
Shinsegae Duty Free=2024/04/26
The pop-up store, designed under the theme of "UIQ UNIVERSE," offers customers an immersive experience of UIQ's innovative microbiome ingredients and popular products.
The duty-free pop-up will be housed at the Iconic Zone on the 10th floor of Shinsegae’s headquarters, featuring a dedicated photo wall and brand experience zone from April 28th to 30th at Sky Park on the 1st and 11th floors.
Exciting programs welcome visitors to the pop-up store, including product experiences, the launch of exclusive products, a fan signing event, and a beauty talk show featuring UIQ's exclusive model, RIIZE. Attendees will have the opportunity to explore UIQ's flagship products like the Biome Vita C line, Biome Remedy Tone-Up Sunscreen (Purple), and Biome Remedy Perfect Powdery Sun Stick, along with inner beauty brand U Eat UIQ. Influential figures including renowned YouTuber Sobiyojung, HEESO and Swan_ Man’s Beauty will grace the event, adding to the excitement.
To celebrate the grand opening, limited edition products and various events are prepared.
A fan signing event and beauty talk show with RIIZE, the rookie group will mark UIQ's third anniversary and the pop-up store's inauguration. Prominent advertisements featuring RIIZE will adorn the exterior wall and media facade of Shinsegae's headquarters. Additionally, a life-sized Lighthouse and a photo wall will be erected on the first floor, offering attendees a memorable experience.
Duty-free exclusive products and travel kits, along with exclusive RIIZE photo card packs, will be showcased during the pop-up. UIQ’s dedicated pop-up store event page will be launched on April 23rd, offering details of the pop-up space, and event updates through the official website.
According to the UIQ’s representatives, "We are thrilled to launch our first pop-up store in Korea as a gesture of gratitude for the overwhelming support received by UIQ. Partnering with Shinsegae, a stalwart in the industry, underscores our commitment to becoming the premier microbiome cosmetics brand through offline and international expansion."
“This UIQ pop-up is attracting attention as the largest super-large brand event since COVID-19,” said representative from Shinsegae Duty-Free. “We are committed to discovering and supporting innovative brands like UIQ through the sale of their exclusive duty-free products.”
Shinsegae Duty Free=2024/04/26