- Chatbot system developed to make work easier for the 1,000 employees of Shinsegae Duty Free Myeongdong
- Allows easy and quick answering of customers’ questions, clocking in/out, and searches on duty free-related laws
- Chatbot to be deployed at Busan and Incheon International Airport branches after trial run at Myeongdong
- More efficient task processing expected to lead to increased customer satisfaction
The year-round, 24-hour chatbot system recently instated by Shinsegae Duty Free for on-site staff is already proving to be very helpful and effective.
Staff have to be able to immediately answer a wide range of questions (e.g. “Can I receive my purchase at the pick-up location for my arrival gate?” “How much in duty-free taxes do I have to pay when entering the country?” “What in-house events are going on right now?”). They also may have many questions themselves about work-related matters (e.g. “Where is the stockroom? What’s for lunch today?”).
To guarantee that all questions can be answered on-the-spot regardless of time or place, Shinsegae Duty Free launched a KakaoTalk-based interactive chatbot system on April 3 that is currently being used by the approximately 1,000 employees of Shinsegae Duty Free Myeongdong.
On-site staff can use the KakaoTalk chatbot to quickly obtain answers to questions about how to carry out their tasks efficiently, locations of Shinsegae Duty Free facilities, products/services, or safety regulations. In particular, the chatbot has made it very convenient to ask questions about the many laws and systems that duty-free employees are required to be knowledgeable about.
The chatbot also makes it easy to clock in/out, offers an easy-to-read array of FAQ categories, and allows staff to be conscientious about safety by providing safety training-related content and instant phone connections in the event of an emergency.
The chatbot system is especially popular among employees of Shinsegae Duty Free Myeongdong’s partner companies for providing timely answers on diverse work-related issues, a VoE function, information on brand stores and their locations, and a weekly menu chart.
Based on positive feedback about the chatbot system, Shinsegae Duty Free will soon be deploying it at the Busan and Incheon International Airport branches.
Managing Director Lee Hee-jae of Shinsegae Duty Free’s Human Resources Department said, “Shinsegae Duty Free has consistently invested in the development of a system that allows employees to work more comfortably and efficiently. The KakaoTalk chatbot is capable of real-time interaction, which will help our partners’ staff save time and energy and, ultimately, improve the quality of customer services.”
Shinsegae Duty Free=2023/04/24