Shinsegae Duty Free becomes first in industry to open Hublot Boutique
2022.10.02 341Shinsegae Duty Free becomes first in industry to open Hublot Boutique
- Collaboration of Shinsegae Duty Free and luxury Swiss watch brand expected to create synergy
- Will be selling signature collection items (e.g. Big Bang, Classic Fusion) and new releases
- Will be selling signature collection items (e.g. Big Bang, Classic Fusion) and new releases
Shinsegae Duty Free is the first in the industry to open a boutique for Hublot, a high-end Swiss watch brand that is known for its designs and authentic watchmaking technologies. Based on its brand philosophy, “Art of Fusion,” Hublot aspires to achieve tradition-based innovation and creates high-quality watches by blending diverse materials and engaging in collaborations in various sectors.
Hublot has opened several “Hublot Boutiques” in a very selective manner: in other words, choosing only locations that are deemed befitting of its unparalleled watch designs, technologies, and brand image. The Hublot Boutique, located in Myeongdong, is expected to blend the watchmaker’s luxurious products with the elegant mood of Shinsegae Duty Free’s main branch.
The Hublot Boutique in Myeongdong is characterized by its bold colors and modern, chic furnishings. The pop art paintings displayed throughout the boutique, inspired by the Big Bang collection, will make visitors feel as if they are in an art gallery.
Another benefit of the boutique is its exclusive featuring (in Korea) of Hublot’s popular 2022 releases in addition to the display and sale of signature collections, such as Big Bang, Classic Fusion, and Spirit of Big Bang.
A Shinsegae Duty Free official said, “We are proud to be the first duty-free service provider in Korea to feature a Hublot Boutique and, as a result, the exclusive seller of the latest Hublot products. We expect the boutique to be well-received by customers who are interested in high-end watches.”
Shinsegae duty free=2022/10/02
Hublot has opened several “Hublot Boutiques” in a very selective manner: in other words, choosing only locations that are deemed befitting of its unparalleled watch designs, technologies, and brand image. The Hublot Boutique, located in Myeongdong, is expected to blend the watchmaker’s luxurious products with the elegant mood of Shinsegae Duty Free’s main branch.
The Hublot Boutique in Myeongdong is characterized by its bold colors and modern, chic furnishings. The pop art paintings displayed throughout the boutique, inspired by the Big Bang collection, will make visitors feel as if they are in an art gallery.
Another benefit of the boutique is its exclusive featuring (in Korea) of Hublot’s popular 2022 releases in addition to the display and sale of signature collections, such as Big Bang, Classic Fusion, and Spirit of Big Bang.
A Shinsegae Duty Free official said, “We are proud to be the first duty-free service provider in Korea to feature a Hublot Boutique and, as a result, the exclusive seller of the latest Hublot products. We expect the boutique to be well-received by customers who are interested in high-end watches.”
Shinsegae duty free=2022/10/02